Karan Kumar
Founder & Product Lead
Started Sakhi at the ISDP Bootcamp in January 2024. Leads product, iOS, and the direction of v2.
Karan Kumar · Founder · January 2024 to today
When I was in college, one of my close friends was having really bad period cramps. She had already taken medicine that morning, but by the middle of the day the pain still hadn’t gone, and she was thinking about taking another one.
I didn’t even know if that was safe. I told her the few things I knew, rest a little, use a hot water bag, try to eat something. But deep down I knew I was just giving generic advice. I didn’t really know what would help her.
That stayed with me. Every girl experiences these things differently. What feels normal for one person may not feel normal for someone else. And most of the time, they are figuring it out completely alone.
That is where Sakhi began.

Have disruptive period pain
Have told a doctor about it
The gap between those numbers
Have PCOD or PCOS
Sources: PMC, 1,000 Indian students, PMC meta-analysis, 2023, and the Indian Journal of Medical Research, 2019.
This is not a story about rural India or poor India. This is the girl at an engineering college in Lucknow. The woman managing a team at a startup in Bangalore. The student in a Pune hostel with an iPhone and 4G, who has still never had a real conversation about what is happening in her own body.
I truly cared. And I had nothing real to offer. Not because I didn’t want to help, but because I had no way in.
Her mother senses something is off, calls every Sunday, and hears “fine.” Her partner wants to help and doesn’t know how. Her best friend would show up if she knew. The loneliest part isn’t the pain itself. It is managing it surrounded by people who love her and cannot reach her.
Period is not a taboo. Not here.
We built Sakhi because the silence around women’s health in India is deafening. 49 interviews. Dozens of conversations with gynaecologists. One consistent finding: women weren’t being heard. So we built the thing that would hear them.
The Times of India covered Sakhi. The team presented at the UP International Trade Show. Then Sakhi was shown to seven Apple delegates, including Greg Joswiak, Apple’s Senior Vice President of Worldwide Marketing.

A girl’s health is not just her data. It is something her people want to understand, and act on.
Interviews conducted
Conditions researched
App Store launch
No subscription required
We’re building a relationship between a woman and her health. 150 million Indian women deserve a companion, not just a tracker.
Source: UNICEF India and MoHFW NFHS-5.
Every feature we build, every decision we make, every trade-off we accept, it starts with this. Are we genuinely helping the user?
Not a metric. Not a tagline. A real state of the world we’re working toward, one woman, one cycle, one conversation at a time.
When features conflict, when revenue tempts, when growth pressures, these are what we come back to.
This is the only reason Sakhi exists. Not growth. Not revenue. Not recognition. Does this genuinely help the woman using it? If yes, we build it.
Trust is the product. Health data is intimate. We treat it that way, encrypted, private, never sold, always under her control.
Revenue is fuel. Without it, we can't keep building. We earn it by being genuinely useful, not by compromising the first two values.
More users means more women helped. We grow because the problem is large, not because growth is the goal.
Press, awards, Apple features, these are outputs of doing good work, not things we chase. They come when the first four are right.
The goal was that no woman faces her body alone. The number is just how we’ll know we got there.
women in India she's building for
conditions she no longer faces alone
not just the women who can afford it
Founder & Product Lead
Started Sakhi at the ISDP Bootcamp in January 2024. Leads product, iOS, and the direction of v2.
Design Lead
The visual mind behind Sakhi. Designed the logo, the brand system, and every screen of the app.
Sakhi exists because of Galgotias University, not as a customer, but as a founding patron. The ISDP Bootcamp gave Sakhi its first moment. The campus gave it its first users.
We carry that support forward in everything we build.
Sakhi began in Lucknow and reached every corner of India, because the problem it solves lives everywhere. From classrooms to boardrooms, from mothers to daughters.
Hover the map to explore Sakhi’s presence across India →
Karan Kumar
Founder & Product · Since Jan 2024
Product strategy, iOS development, AI integration, brand vision, full architecture
Shruti Sachdeva
Design Lead · Since Jan 2024
Visual identity, design system, UI/UX, brand guidelines, logo design
Galgotias University
Founding Partner · Since Jan 2024
ISDP program, campus support, Apple Developer Program, institutional backing
User Researcher
Field Research · Since Feb 2024
49 user interviews, campus research, gynaecologist consultations
Medical Advisor
Health Accuracy · Since Q3 2024
Medical content review, PCOD research, health condition documentation
Beta Tester
TestFlight Users · Since Mar 2025
Early feedback, bug reports, feature requests, real-world usage testing
Campus Ambassador
Community Growth · Since 2025
Campus promotion, word-of-mouth, user onboarding, feedback collection
Every milestone in Sakhi's story, from a bootcamp classroom to the App Store.
It started as a page in a notebook. Domain: community. Stakeholders: women, 15 to 45. The problems were simple to write down and hard to admit out loud: uncomfortable to talk about, nobody to share it with, no guidance when it actually mattered. Team 07 didn’t have a name for any of this yet. Just a blank page and a question worth answering.

Sakhi. A Hindi word for a trusted female companion, chosen because it already meant something before a single screen existed. The line the team wrote that day has been on every pitch deck since: “That’s why we brought you Sakhi, your confidante and champion for menstrual health. With Sakhi, you’re never alone.”

Every screen started as a pencil sketch before it became a pixel. Mood check-ins, back-pain tips, a calendar that counted down instead of just marking dates, all worked out on paper first. Shruti built the icon in Figma layer by layer.


The icon wasn’t one decision. It was three ideas layered until they became one mark: a drop, the body it comes from, the woman living it, and finally, a friend drawn simply enough to recognise at a glance.




A whiteboard split into “Need to Done” and “Completed,” filled with sticky notes that read Track Flow, Period Cycle Flow, PCOD Level Flow, Emergency Assistance Flow. Each one got built, tested, and moved across the board. What had been a notebook page became a working app, with a calendar, symptom logging, and predictions that were actually right.





Behind every screen is a flow someone had to design on paper before it was code: what happens when she taps Track, what happens when she taps the emergency button at 2am with no one around. Four of those flows, mapped the way the team actually mapped them.




Uttar Pradesh’s first and only iOS Development Centre, powered by Apple and Infosys, opened its doors, and Team Sakhi stood at the booth with the app open on screen for anyone who walked past. Weeks later, seven Apple delegates, including Greg Joswiak, Apple’s Senior Vice President of Worldwide Marketing, heard the same pitch.

She finds Sakhi through a friend, in the middle of a period emergency at college. Setup takes a minute: her name, a login, roughly where her cycle stands, nothing forced. A few days later her period starts without warning. She opens Track, logs the flow and the cramps, and Sakhi starts showing her the pattern underneath it. A few weeks in, caught out at a restaurant with nothing on her, she taps Need Help. Two Sakhi users are nearby. Someone accepts, and pads arrive in six minutes. A month later, someone else needs help the way she once did, and this time, she’s the one who shows up.




Start with her own logs. Share only when it feels right.